Trade shows are one of the oldest forms of marketing used today and are the most effective. At a trade show, it’s important to stand

Trade shows are one of the oldest forms of marketing used today and are the most effective. At a trade show, it’s important to stand
The latest event technology trends are enabling hybrid and in-person events to make a triumphant comeback in 2023. Digital transformation has transformed event production over
In 2023, the event planning landscape is sure to be changed in ways that we can’t even imagine yet. But one thing is certain: with
The marketing and advertising industry has changed dramatically in recent years. It wasn’t long ago that brands were able to raise awareness and generate revenue
The use of event technology has been increasing steadily over the past few decades. Almost every aspect of the event is affected by technology, from
There can be a lot of work involved in organizing and planning events. The events team must ensure they stay on top of all event
Over the years, event management platforms have evolved to become a one-stop solution for event organisers. Be it event marketing or event coordination, these platforms
Why should you be hosting the virtual events this year? The year 2020 has given us many surprises. It has posed new challenges before us,
Things to remember while you setup a virtual event Virtual events have emerged into a viable option of networking in recent years. In the current
How the future of the event industry relies on the Hybrid event model Understanding the current situation of Coronavirus, how the future of the
What is virtual event & how to setup virtual event An online or virtual event is an interactive event that occurs entirely online or on
Tips on how to market your next virtual event for best results? Lead generation is a crucial part of the event marketing strategy. The ever-increasing
How can Social distancing save us from the COVID-19 pandemic? Coronavirus outbreak is now a pandemic, as confirmed by the World Health Organisation. Given its
Due to the rise of digital technologies in the event industry, it is easier than ever to track and gain insights from attendees’ behaviour. Today,
Event Marketing mistakes by event planners and how to rectify them Event planning includes various different elements, from event management to event marketing. It is
Events Postponed And Canceled The event industry is going through many challenges as a result of the impact of the coronavirus outbreak. Events are getting
Coronavirus Outbreak and Event Planning Strategy The impact of the coronavirus outbreak is now evident in the event industry. A number of event planners have
Impact of Coronavirus Outbreak The year 2020 brought so many positive changes to the industry. However, the news of the sudden outbreak of coronavirus has
Enrich Your Event Listing For Better Reach And Visibility Event listing platforms are the most reliable places where event-goers find relevant events of their choice.
New Year Resolutions For Event Planners New year resolutions aren’t meant to be taken seriously. This may be true for most who give up on
Excellent content management features to make our life more eventful. Marketing has evolved over the years. This growth is represented by the reach and engagement
Booths: An Important Ingredient Of Event Strategy. The B2B event industry has become a broader term now. It changes from market to market. For instance,
Advantages of Event Analytics for Event Promotions. Event analytics has revolutionised the way organisers make decisions. Event organisers are now more informed and hence the
Event Apps For Successful Event Planning Our dynamic event industry is more crafty than ever. Trends have changed and the focus has shifted to technology.
Tools to enhance attendee engagement Event-marketing strategies are mainly focused on attracting the attendees with an aim to enhance the footfall. While increasing the event’s
Most common pain points event organisers face while planning an event. Event planning is considered to be one of the most hectic professions, as it
Enhance the attendees’ event experience Globalization tried its best to make the world flat. It has successfully brought that change is almost every industry and
Most critical pitfalls of event planning Event organisers need to tackle so much while planning an event. Event planning includes everything from management to the
Why event organizers should offer professional networking at events? In this era when people have shifted to the virtual world, the event industry is still
How to bring positive transformations in your experiential marketing campaign? Marketing has been shifting its focus from product/services to consumers over the year. As a
The changing face of the event industry The events industry is thriving. In virtually every category—Trade-shows, conference, B2B Events, and seminars, to leadership summits, to
In this post, we share the key things you need for creating a larger than life event experience. Event Strategy, Event Execution, Attendee Experience, Measurement &
Negotiation mistakes event planners must avoid In a fast-paced Event industry, negotiation mistakes are common. Thus, Negotiation can be a much-needed skillset for event planners.