2019 witnessed a sudden shift in the event industry growth trend and there were some new industries that participated in this growth.
As the trend shows, Internet companies and Startups have started recognizing events as a marketing tool. The message is clear- Brands seek concrete results by targeting the right audience and events satisfy this need. Even relatively newer industries belonging to the fields of AI, Recycling and waste, renewable energy and blockchain utilized events to achieve their marketing goals owing to the events and tradeshow participation.
Trade shows and conferences are considered to be the traditional means of marketing, but when it comes to stirring an upcoming trend, organizing an event and participating in one was among the top choices of the millennial event visitor. It was observed that 10times massive B2B traffic was from across the globe comprising of Event professionals and event-goers from a varied set of industries made the most of it. These events also gave us a hint of how the future of the event industry is going to look like. Check out these top new events which made it to the list this year-
Table Of Contents
1. Africa Investment Forum
- Country- South Africa
- Industry- Banking & Finance, Business Services
- Official website- https://africainvestmentforum.com/
- Event details- It emerged as an exclusively transactional platform for investments in Africa. It was great a way to access the pipeline of bankable African projects.
2. Future Leaders Model United Nations
- Country- Turkey
- Industry- Education & Training
- Official website- https://www.futureleadersmun.org/
- Event details- “Making Future Leaders Today”
This United Nation’s Simulation Conference brought enthusiastic young leaders from across the globe under one roof to discuss and exchange their opinions on issues which are plaguing the present world.
3. DEFEXPO INDIA
- Country- India
- Industry- Security & Defense
- Official website- https://defexpo.gov.in/
- Event details- “India: The Emerging Defence Manufacturing Hub”
The largest showcase for new and future defence technology where defence companies displayed their land, sea and air capabilities at a single exhibition.
4. World Peace Products and Services Expo
- Country- Saudi Arabia
- Industry- Food & Beverages, Travel & Tourism
- Official website- http://worldpeaceexhibition.com/
- Event details- “Peace Food, Peace Home, Peace Health, Peace Job & Income, Peace Education and Peace System for All”
This event was held in Makkah province, which was the only platform for Halal certified products in Saudi, taking into consideration the commercial expectations of the participating companies actively conducts marketing and promotional activities in Europe, the Middle East, North Africa, the Far East and the United States of America.
5. FIBO Global Fitness USA
- Country- United States
- Industry- Wellness, Health & Fitness
- Official website- https://www.fibo-usa.com/en-gb.html
- Event details- FIBO Global Fitness USA was an industry summit, education program, and fitness festival all-in-one heart-pounding experience for event-goers.
6. German-Indo Education Fair
- Country- India
- Industry- Education & Training
- Official website- https://achieverspoint.com/event/germanindo-education-fair
- Event details- This event offered on spot admission confirmation and an opportunity to choose among 50+ top German universities & colleges. It also provided a chance to interact with university officials for admission & availability of the program.
7. Ceramix Expo
- Country- India
- Industry- Building & Construction
- Official website- https://www.ceramixexpo.com
- Event details- “Taking Vibrant Legacy of Ceramic global!”
Vibrant CERAMICS, also known as CERAMIX 2019, saw participation from international exhibitors too and visitors from more than 100 countries to witness the best of the world under one roof.
8. World Cannabis Expo
- Country- United States
- Industry- Entertainment & Media, Agriculture & Forestry
- Official website- https://www.cwcbexpo.com/show-information-la/
- Event details- World Cannabis Conference & Expo was designed to bring together thought leaders from all industry sectors.
9. India Auto Show
- Country- India
- Industry- Auto & Automotive
- Official website- http://www.india-auto-show.in/
- Event details- “Putting your business into the right gear”
The event showcased an incredible collection of cutting-edge design and extraordinary innovation. IAS was a unique platform for members of the automobile industry to fruitfully conduct business, collaborate and network.
10. Nairobi International Trade Fair
- Country- Kenya
- Industry- Agriculture & Forestry
- Official website- https://ask.co.ke/n-i-t-f/
- Event details- The Nairobi International Trade Fair (N.I.T.F) is the largest Trade Fair was a seven-day event that running from late September to early October every year.