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How 10times Is Powering the Next Generation of Event Discovery

1. From Magazine Listings to Global Discovery

Before 10times emerged in 2014, professionals searching for business events—tradeshows, conferences, and workshops—relied on fragmented channels like print directories or scattered online listings.

There was no unified, global resource to discover and assess opportunities.

Co-founders Atul Todi and Mayank Chaudhary experienced this challenge firsthand while attending events in India and abroad.

They realized one simple truth: “Meeting relevant people is hard”—and attending an event only makes sense when you know who else will be there.

This insight led to the creation of 10times, a platform designed not only to list events, but also to surface key attendee data, reviews, and networking opportunities.

2. A Platform with Scale and Reach

Today, 10times has grown into the world’s largest business-event discovery platform, connecting over 50 million professionals across 140 countries and 10,000+ cities, spanning more than 100 industries (CXOToday).

Some key stats include:

  • 300K+ events listed
  • 70K+ live events annually
  • 248+ countries and territories covered

Whether in biotech, fintech, construction, or fashion, professionals can now discover events tailored to their industries—anywhere in the world.

3. Discovery with Context: Reviews, Ratings & Attendee Data

One of 10times’ biggest differentiators is the context it provides around events. In 2018, the platform introduced crowdsourced ratings and reviews, becoming the “TripAdvisor for B2B events” (YourStory).

Visitors and exhibitors can explore past reviews, testimonials, and attendee demographics.

Data such as geographic spread, highlight reels, and participant profiles help professionals decide whether an event is worth their time and investment.

With visitor satisfaction averaging 3.8/5, this layer of social proof ensures better event selection and ROI.

4. Personalized Event Matching & Networking

Networking is at the heart of events—and 10times has built tools to maximize it:

  • Pre-event insights: See who’s attending, view peer and exhibitor profiles, and identify opportunities before committing.
  • Mobile app features: Industry/date filters, QR code contact exchange, meeting scheduling, and “push-to-connect” tools (Webcatalog).
  • Curated suggestions: AI-driven recommendations based on preferences and past behavior.

The result is a personalized event feed and networking roadmap, helping every professional get more out of their participation.

5. oDash: An All-in-One SaaS for Organizers

For organizers, 10times provides oDash (Organizer Dashboard), a complete event-management suite:

  • Centralized control: from promotion to registration, ticketing, and analytics.
  • Marketing engine: SEO-optimized event pages, auto-syndication, and social integrations.
  • Engagement tools: polls, Q&As, and targeted notifications pre-, during, and post-event.
  • Custom websites & apps: branded templates and API integrations.

6. FLOOR™: Elevating Virtual & Hybrid Experiences

When COVID-19 disrupted physical events, 10times launched FLOOR™, a virtual-event platform embedded within oDash (CRN).

Features include:

  • Immersive event flow: reception, lounges, booths, boardrooms, and session halls.
  • Flexible formats: one-to-one meetings, keynotes, roundtables, and breakout rooms.
  • Engagement tools: polls, Q&As, forums, and live content sharing.
  • Frictionless access: browser-based, device-agnostic, and no downloads required.

FLOOR transformed 10times from a discovery engine into a full-fledged virtual and hybrid event delivery platform.

7. Monetization & Value Chains

10times enables revenue opportunities for both organizers and attendees:

Organizers can sell booth space, sponsorships, tickets, and promote premium listings, while also accessing lead data.

Attendees can upgrade with premium tiers (e.g., Gold membership), pre-schedule meetings, and unlock exclusive content.

This dual ecosystem ensures sustainable growth and tangible ROI for all stakeholders.

8. Data-Backed Insights & Continuous Evolution

With data aggregated from 300K+ events and millions of attendees, 10times sits on a powerful intelligence layer:

  • Trending industries, formats, and locations.
  • Satisfaction and NPS insights from reviews.
  • Engagement metrics like session popularity and attendee behaviors.

This feedback loop empowers both organizers and professionals to make smarter decisions.

9. Growth Trajectory & Competitive Edge

With a strong foothold in Asia, the Middle East, and India, 10times is now expanding into Europe and North America.

Backed by investors like IndiaMart and partnerships with global organizers (UBM, REED, Messe Frankfurt, DMG, CII, FICCI), the platform continues to scale (PR Newswire).

Its built-in distribution to 55M+ professionals, generating 3.5M organic monthly page views, gives it a clear edge over regional competitors.

10. What’s Next?

Looking ahead, 10times is investing in:

AI-powered event & attendee matching

Predictive analytics dashboards for organizers

Enhanced mobile and hybrid experiences, including AR/VR networking

Deeper global expansion into North America and Europe


Conclusion: Catalyzing Connection & Growth

In just a decade, 10times has evolved from a simple event-listing portal into a global powerhouse for discovery, engagement, and execution.

It powers the next generation of business events by offering:

🌍 Global coverage across industries and geographies

⭐ Intelligent discovery through reviews and insights

🤝 Networking before, during, and after events

🛠️ Organizer tools for promotion, analytics, and monetization

💻 Virtual & hybrid delivery with FLOOR

📊 Data-driven intelligence for continuous improvement

The result? A thriving ecosystem where professionals connect with purpose, organizers reach pinpoint audiences, and knowledge-sharing goes global.


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